Microsoft Dynamics Partner Roundup: CRM mobile offline sync; Marketing automation integration; AI for 365 Sales; 365 Financials online purchase

posted in: Cloud/SAAS, Microsoft Dynamics | 0

By:  Linda Rosencrance

Norsync to Enhance Mobile Data Access for Dynamics CRM

Norsync Technology AS has announced that Microsoft Dynamics CRM will leverage its data synchronization platform.

Norsync’s technology will provide Microsoft’s global Dynamics CRM customers with offline, mobile access to data, according to company officials. Mobile offline synchronization is generally available to Dynamics CRM Online customers with Dynamics CRM Online 2016 Update 1.

“The new mobile offline capabilities provide a richer offline experience for end users, allowing them to be productive, even when they are on the go,” said Param Kahlon, GM, Product Management, Microsoft Dynamics CRM, in a statement. “Norsync’s technology helped us to rapidly develop and deploy a scalable offline solution that meets enterprise needs.”

Infer Introduces New Connector For Microsoft Dynamics 365

Predictive sales and marketing platform Infer has expanded its open ecosystem today with a new connector for Microsoft Dynamics 365 for Sales. Infer helps businesses fuel more intelligent, successful customer growth strategies with its predictive analytics and AI tools.

Infer’s Dynamics 365 for Sales connector is available beginning November 1. Key capabilities include:

  • Predictive Scoring – Personalized models look at historical CRM data and Infer’s vast library of external signals to identify which prospects are the best fit for a company’s product. Predictive scores are then added onto customer records in Dynamics 365 for Sales to help increase sales productivity through better prioritization, streamlined workflows and more informed decision-making.
  • Sales Intelligence – Infer’s recently launched sales analytics package for Microsoft Power BI delivers powerful visualizations and key insights that dramatically boost sales and marketing performance. With this valuable intelligence, Microsoft customers can produce accurate sales forecasts and analyze their pipeline to find hidden gold.

“Infer’s connector for Microsoft Dynamics brings proven predictive sales and marketing insights directly into our customers’ CRM systems,” said Jujhar Singh, corporate vice president, Microsoft Dynamics CRM. “Infer’s open philosophy and strategy to go anywhere the user is aligns perfectly with our approach at Microsoft. By integrating Infer into the Dynamics 365 workflows companies already have in place, we’ll make them smarter and stickier — helping deliver real business value.”

Act-On Software Announces Act-On for Microsoft Solutions

Act-On Software, a provider of marketing automation is now Integrated with Microsoft Dynamics CRM, Power BI and Microsoft Outlook hosted on Azure to help make customer engagement more intelligent.

A prebuilt, native integration with Dynamics CRM enables closed-loop, account-based marketing and reporting, orchestrating multi-channel engagements across the customer lifecycle, according to company officials. The integration helps sales personalize outreach and prioritize opportunities based on behaviors and interests.

With 500 joint Act-On and Dynamics CRM customers, Act-On plans to “double-down on the Microsoft ecosystem” to bring greater value to the marketing, sales, and customer success functions of the B2B enterprise, company officials said.

“Act-On for Microsoft is part of our ongoing commitment to the Microsoft ecosystem,” said Andy MacMillan, CEO of Act-On Software, in a statement. “When Act-On is integrated with Dynamics CRM, the benefit becomes greater than the sum of its parts. We see the future of marketing and sales engagement fueled by these two technologies – empowering companies to market better, sell smarter, and service faster across the customer lifecycle.”

SBS Group Offers Electronic Purchasing of Dynamics 365 for Financials

SBS Group has announced the launch of ab online marketplace for purchasing Microsoft Dynamics 365 for Financials.

SBS Group claims to be the first Microsoft partner to provide online purchasing capabilities for companies interested in Dynamics 365 for Financials. The online, mobile-capable, marketplace streamlines the order process from accessing additional product information to comparing solution packages to purchasing a Dynamics 365 for Financials package, officials said.

“To allow our clients and prospects a seamless online experience, our online marketplace allows them to subscribe to the entire Dynamics 365 lineup completely online-making us the first Microsoft partner in the US to offer these services,” said James Bowman, president and CEO of SBS Group, in a statement.

About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.