xTensegrity Joins NetSuite Alliance Partner Program to Deliver NetSuite Cloud ERP Tailored for Advertising, Media and Publishing Firms

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xTensegrity builds on strong track record of implementing and supporting ERP solutions for agencies by expanding its relationship with leading cloud ERP provider

NEW YORK, Aug. 3, 2017 /PRNewswire/ — xTensegrity, a leading ERP consulting and integration firm for advertising and media firms, and Gold level member of the Oracle Partner Network (OPN), announced today it has joined the NetSuite Alliance Partner Program. The partner relationship with Oracle NetSuite allows xTensegrity to expand its offerings with NetSuite cloud ERP to meet the growing demand for cloud solutions among the company’s mid-market clients across advertising, media and publishing industries.

Since its founding 20 years ago, xTensegrity has helped scores of mid-market companies realize the business benefits of implementing end-to-end ERP applications. xTensegrity will leverage its industry domain knowledge, Oracle ERP expertise and the NetSuite SuiteCloud Development Platform to implement, configure, integrate and extend NetSuite Cloud solutions.

“For over 12 years we have driven measurable value for media and advertising agencies, deploying and supporting ERP solutions for firms like JWT, Euro RSCG, Katz Media, RAPP, Select World, LIVESTYLE and Function(x),” said Madhu Madhavan, CEO & Chief Brand Officer at xTensegrity. “Our combination of best-practice based methodologies, deep expertise with agency business models, workflows and processes, and extensive experience migrating from on-premise ERP to NetSuite gives us a distinct advantage to maximize business value to our clients. We are excited to deliver that value to a greater number of agencies by partnering with NetSuite’s outstanding Alliance Partner team.”

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“We are thrilled to welcome xTensegrity as an Alliance Partner,” said Craig West, Vice President of Channel Sales at Oracle NetSuite GBU. “Partners like xTensegrity play a key role in implementing and enhancing ERP and CRM systems globally for our customers in media, agency and professional services verticals. Combining xTensegrity’s ERP and industry expertise with NetSuite’s rich functionality and scalability will greatly benefit companies in the market for Cloud ERP.”

SelectWorld, a global fashion and beauty digital agency, is one of xTensegrity’s longstanding clients. In 2014, xTensegrity completed the initial NetSuite deployment. Nathalie Piquionne, Global CFO based in SelectWorld’s New York City office, commented: “As we expanded our global client base, we outgrew our legacy back-office system. We were looking for a solution to give us greater flexibility to track and manage client programs delivered by our teams across multiple locations, as well as more granular visibility into different projects and accounts. After a thorough search, we selected xTensegrity for their deep experience working in the advertising space, their broad experience migrating ERP solutions to the Cloud and the team’s proximity to our offices. In addition to a fast and cost-effective deployment of the NetSuite solution, xTensegrity continues to provide highly responsive ongoing services to enhance our capabilities and has helped us fill essential roles with their expert resources.”