Office Depot Mexico Rewrites Modern Retail Strategy with Oracle

Office goods provider uses Oracle Retail to link physical and digital stores

 

Office Depot Mexico is a leading retailer of office supplies, stationery, furniture, and electronic products across Mexico, Colombia, Guatemala, Costa Rica, Panama, El Salvador, Honduras, and Chile. The company has more than 12,500 employees in the region, including associates from FESA, Casa Marchand, Grupo Prisa, and RadioShack. With Oracle Retail, Office Depot Mexico will be able to increase merchandising accuracy by increasing visibility into the movement of every product across its omnichannel operations.

“The vision we have at Office Depot Mexico is to connect the physical with the digital; that’s why we are investing in transforming our stores and investing in modern retail technology,” said Jaime Alverde, CEO of Office Depot Mexico. “Oracle will help us to transform the company from the technological point of view, aligning the objectives of the people who work in it, through better communication, better knowledge through data and analysis and a better approach with our end customers.”

As part of its strategy, Office Depot Mexico has gone through a digital transformation to enable new capabilities to improve the engagement and experience of its customers. Oracle Retail Merchandising System, Oracle Retail Store Inventory Management and Oracle Xstore Point-of-Service will be core tools in Office Depot Mexico’s transformation. By marrying the data from these systems with Oracle Retail Insights and Oracle Retail Customer Engagement, Office Depot Mexico will be able to gain a deeper understanding of each customer and be better able to engage them through relevant, timely offers and in-store interactions.

“By integrating its operations with a modern point of sale, merchandising, and inventory systems, Office Depot Mexico will be better able to understand the unique needs, preferences, and consumption habits of its customers,” said Mike Webster, senior vice president, and general manager of Oracle Retail.

Office Depot Mexico selected Oracle Retail Consulting to implement the project based on the professional experience of its team and the deep domain expertise on the solutions and retail market.

Oracle Retail Consulting uses accelerated implementation methodologies based on best practices gleaned from projects around the world.